Background
Tatcha is a viral skincare brand that came to us to launch one of their first campaigns for The Dewy Skin Cream— their bestselling moisturizer that hydrates the skin for a smooth, dewy look.
Final Campaign
For the final campaign our team concepted a photo and video shoot to highlight The Dewy Skin Cream as well as updated their typography and color usage for a modern look and feel.
Press
Stills
![Campaign](https://mariahcolon.com/wp-content/uploads/2024/02/Campaign.png)
![TatchaJar](https://mariahcolon.com/wp-content/uploads/2024/02/TatchaJar.png)
![crop_Chloe](https://mariahcolon.com/wp-content/uploads/2024/02/crop_Chloe.png)
![Chloe](https://mariahcolon.com/wp-content/uploads/2024/02/Chloe.png)
Video
A Continuing Campaign
Our campaign platform of “Say I Dew” has continued to grow across a variety of mediums including experiential, influencer content, and branded social content!
![Tatcha_Experiential](https://mariahcolon.com/wp-content/uploads/2024/03/Tatcha_Experiential.png)
![Tatcha_Experiential_3](https://mariahcolon.com/wp-content/uploads/2024/02/Tatcha_Experiential_3.jpg)
![Tatcha_Experiential_2](https://mariahcolon.com/wp-content/uploads/2024/02/Tatcha_Experiential_2.jpg)
![Tatcha_Experiential_1](https://mariahcolon.com/wp-content/uploads/2024/02/Tatcha_Experiential_1.jpg)
![Tatcha_Influencer_1](https://mariahcolon.com/wp-content/uploads/2024/02/Tatcha_Influencer_1.jpg)